James Rodríguez, captain of the Colombian national team, launched a cold coffee on September 2, 2026, in collaboration with the Juan Valdez store, while his sports future remains uncertain. The new drink, called 10 Coffee James, will be offered in the United States.
Despite not yet confirming his future for the rest of the year and the 2027 season, Rodríguez is focusing on his personal projects while preparing for a possible call-up to the national team during the next FIFA date, where Colombia will face Mexico, Paraguay, and Peru.
In his announcement on social media platform x, James wrote: “Colombian coffee meets a new way to enjoy it 🇨🇴☕ Excited to launch this limited edition cold coffee with Juan Valdez and 10 Coffee James. A special collaboration that brings the taste of Colombia to the United States. Now available”. However, the online reception was critical, with several users questioning his commitment to the national team.
Among the comments were ironic and derisive opinions, such as: “Butterfly girl, this is how you look best, frozen just like your chest” – @nikopulidys, and “Good thing you’re dedicating yourself to advertising, this way you can RETIRE FROM THE NATIONAL TEAM ONCE AND FOR ALL” – @ozlde. Other users also expressed their dissatisfaction with the announcement being in English instead of Spanish, asking: “And why is the announcement not in SPANISH? COLOMBIAN coffee, COLOMBIAN ex-player and announcement in English? What a lack of belonging” – @Sebasti46800553.
As the year 2026 comes to a close, Rodríguez’s situation becomes a point of interest for both his followers and critics in the sports world.
Source: www.infobae.com